BANCOMAT PAY® SKI TOUR 2022
DIGITAL PAYMENTS AND FUN AT HIGH ALTITUDE
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BANCOMAT PAY® SKI TOUR 2022
DISCOVER DIGITAL PAYMENTS WITH BANCOMAT PAY® SKI TOUR
WINTER 2022 IN EVENT’S WAY IS NOT JUST ABOUT VERTICAL TOURS: THIS YEAR, OUR STAFF IS ORGANIZING AND RUNNING THE FIRST BANCOMAT PAY® SKI TOUR.
Conceived as a parallel event to the #BPayVerticalTour, the BANCOMAT Pay® Ski Tour also takes place in the high-altitude locations traditionally dear to us. In particular, 12 stage weekends have been scheduled in three ski resorts in Piedmont and Valle d’Aosta: Bardonecchia, La Thuile and Sestriere, from the beginning of January to the beginning of March, all designed to take place in the utmost respect for the safety and public health regulations currently in force.
The event was created to promote the dissemination and awareness of the BANCOMAT Pay® application, available on Android, Apple and Huawei operating systems, and through which you can make and manage your digital payments easily, quickly, safely and completely contactless.
CUSTOMIZING LOCATIONS
In the weeks leading up to the BANCOMAT Pay® Ski Tour, Event’s Way in collaboration with Bancomat created graphic customizations for the Tour’s communications, used in turnstiles, chairlifts and cash desks where ski passes can be purchased through the dedicated app.
SKI TOUR DAYS
Every activity organized by our staff during the Ski Tour was designed with a view to encouraging attendees to try out all the functions made available by the app. On both stage days (Saturday and Sunday), from the time the lifts open until after the slopes close, the on-site team involves guests at various times and places.
The activities starts early in the ski day: thanks to the availability of cash points at the Tour locations, skiers can buy their ski pass quickly using the BANCOMAT Pay® app.
Afterwards, and for the whole day, an inflatable and branded BANCOMAT Pay® stand remains in operation, next to which is the iconic penguin car, which is the Tour symbol. At the stand, it is possible to request more information about the app and, in the meantime, warm up by sipping coffee offered thanks to the participation of Filicori Zecchini.
FROM MORNING TO EVENING
Throughout the event, our staff will distribute various branded items, given away when the app is downloaded, such as caps, neck warmers and blankets.
Finally, after a day spent on the slopes, we thought that everyone would like to stop for a moment on the slopes for the traditional après-ski: that’s why we came up with AperiPay, the aperitif where BANCOMAT Pay® offers drinks and which you can pay for directly via the app.
The AperiPay, which takes place directly on the slopes, in atmospheric settings and in affiliated establishments, is the last activity of the day, and the perfect way to close off the day on the slopes.ù
To follow the event on social media, you can use the hashtag #BANCOMATPaySkiTour and refer to the official Instagram account @bancomatspa.
BANCOMAT PAY® SKI TOUR 2022
DISCOVER DIGITAL PAYMENTS WITH BANCOMAT PAY® SKI TOUR
WINTER 2022 IN EVENT’S WAY IS NOT JUST ABOUT VERTICAL TOURS: THIS YEAR, OUR STAFF IS ORGANIZING AND RUNNING THE FIRST BANCOMAT PAY® SKI TOUR.
Conceived as a parallel event to the #BPayVerticalTour, the BANCOMAT Pay® Ski Tour also takes place in the high-altitude locations traditionally dear to us. In particular, 12 stage weekends have been scheduled in three ski resorts in Piedmont and Valle d’Aosta: Bardonecchia, La Thuile and Sestriere, from the beginning of January to the beginning of March, all designed to take place in the utmost respect for the safety and public health regulations currently in force.
The event was created to promote the dissemination and awareness of the BANCOMAT Pay® application, available on Android, Apple and Huawei operating systems, and through which you can make and manage your digital payments easily, quickly, safely and completely contactless.
CUSTOMIZING LOCATIONS
In the weeks leading up to the BANCOMAT Pay® Ski Tour, Event’s Way in collaboration with Bancomat created graphic customizations for the Tour’s communications, used in turnstiles, chairlifts and cash desks where ski passes can be purchased through the dedicated app.
SKI TOUR DAYS
Every activity organized by our staff during the Ski Tour was designed with a view to encouraging attendees to try out all the functions made available by the app. On both stage days (Saturday and Sunday), from the time the lifts open until after the slopes close, the on-site team involves guests at various times and places.
The activities starts early in the ski day: thanks to the availability of cash points at the Tour locations, skiers can buy their ski pass quickly using the BANCOMAT Pay® app.
Afterwards, and for the whole day, an inflatable and branded BANCOMAT Pay® stand remains in operation, next to which is the iconic penguin car, which is the Tour symbol. At the stand, it is possible to request more information about the app and, in the meantime, warm up by sipping coffee offered thanks to the participation of Filicori Zecchini.
FROM MORNING TO EVENING
Throughout the event, our staff will distribute various branded items, given away when the app is downloaded, such as caps, neck warmers and blankets.
Finally, after a day spent on the slopes, we thought that everyone would like to stop for a moment on the slopes for the traditional après-ski: that’s why we came up with AperiPay, the aperitif where BANCOMAT Pay® offers drinks and which you can pay for directly via the app.
The AperiPay, which takes place directly on the slopes, in atmospheric settings and in affiliated establishments, is the last activity of the day, and the perfect way to close off the day on the slopes.ù
To follow the event on social media, you can use the hashtag #BANCOMATPaySkiTour and refer to the official Instagram account @bancomatspa.
